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Current projects

Title

Project manager

Exporting Master Programmes in Enterprise Systems Engineering to Jordan, Syria, Tunisia and Egypt - TEMPUS - Project
Dr.Eng. Naoum Jamous
Short description:
<p>Today, there is a major lack of knowledge and experiences in the field of ESE and Business Informatics in the EU southern neighboring region. The MSC.ESE project with the reference number 530260-TEMPUS-1-2012-1-DE-TEMPUS-JPCR aims at creating a master s curriculum in ESE at JO/SY/TN/EG universities to be taught in a new master s programme that will be established through the project at one university in each country (4 in total) where the lectures will take place. The curriculum will include also single-subject courses which target professionals and employees from interested companies. The project will ensure the ability of targeted universities to offer an advanced curriculum in ESE based on successful course materials, teaching methods and faculty expertise available at EU universities. Courses will be adapted to JO/SY/TN/EG teaching practices and business environment. Five individual experts will be involved for evaluating the project.</p> <p>The project's specific objectives are: </p> <ul><li>Create 5-6 new courses and update 6-8 available ones in a way that conforms to ECTS and Bologna Process</li> <li>Incorporate ICT through a Web-based E-learning, course management and admission system</li> <li>Apply new teaching methods, PBL and PGL, that are based on comprehension rather than memorization, and obtain case studies from real industrial problems in JO/SY/TN/EG</li> <li>Explore the possibility for this programme's graduates to continue their studies at EU universities based on performance and availability</li> <li>Six ESE labs in the targeted universities equipped with advanced software and E-Learning tools</li> <li>Organize ESE concluding scientific conference on an international level</li> <li>Re/-training of staff from JO/SY/TN/EG universities for the new curriculum, E-Learning and teaching methods</li> <li>Explore the possibility to have regular video conferences among EU/target universities to form an inter-university scientific cooperation</li></ul><p></p>
Contributor:
Dr.Eng. Naoum Jamous
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Assessing the Effectiveness of Social Media Marketing based on Complex Network Analysis
Dr.Eng. Naoum Jamous, Dr. Junjie Song
Short description:
In recent years the online business environment is viewed by customers from a new perspective. Social media to a great extent affects the customer’s awareness, preference and even decision process. Dramatic developments in interactive social media have fundamentally changed the rules and performance of the marketing ecosystem. Compared to the traditional business model, consumers make use of social media platforms to influence other buyers through online interactivity. Consumers have changed their roles in the process of communication to actively participate in content creation, instead of passively accepting information released by firms. Marketing-related user-generated content has been one of the core schemes that firms create, maintain and improve the relationships with consumers in virtual communities. While more enterprises turned their attentions to invest in their social media platforms for exploiting the potential of online social marketing, a lack of available and reliable measurements for the effectiveness of social media marketing retards them to associate the social media initiatives with organizational goals. Thus, scholars suggest that effective measurements for social media should take into account consumers’ motivations to generate individual contents resulting from interactions, as well as the measuring metrics are able to quantify the long-term returns of investing in social media. This project concentrates on the interactivity of social media, and endeavours to establish a set of practical classification methods based on extracting interactivity attributes. A review of literature results in research hypothesis revolving around four necessary properties of social media: users’ motives, user-generated content, network structure, and social roles &amp; interactions. Quantitative analyses will be adopted to verify the hypotheses and make conclusions.
Contributor:
Dr.Eng. Naoum Jamous, Dr. Junjie Song
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INternationaliSation of master Programs In Russia and China in Electrical engineering
Dr. Jamous
Short description:
<p>Nowadays Russian and Chinese universities have to offer programs which facilitate graduates’ adaptation to the real manufacturing and business environment and raise their competitiveness at the labor market. In order to develop a qualitative program is necessary to establish close links with business community as well as European universities which have rich experience in development of similar programs. The wide objective is by introduction of interdisciplinary programs at Russian and Chinese Universities, to enhance the quality of education in the electrical and measurement engineering and the employability of Russian and Chinese graduates in this field through internationalization of Master Curricula along the Bologna lines. The first specific objective of the project is to design and develop the interdisciplinary master program “Instrument engineering and intelligent quality control”. The second specific objective of the project is to set up a virtual instrument-training enterprise to enhance obtaining practical skills and modernization of traditional teaching contests by applying new communication technologies. The third specific objective is to develop internationalization strategy of international cooperation for promotion mutual interest and mobility of students between Partner Universities by means of Double degree program (DDP).Academic staff and students of educational institutions of Russian and Chinese engineering universities will be final beneficiaries of the Project. In broad sense all employers who will have an opportunity to employ graduates with state-of-the-art skills. </p><h4 class="flaticon-clerks">Coordinator:</h4><div class="projectFicheCoordDetailName"><ul><li><b> </b>UNIVERSITE DE TECHNOLOGIE DE BELFORT - MONTBELIARD</li></ul></div><h4 class="flaticon-multiple25 projectFichePartners">Partners:</h4><ul><li>FEDERAL STATE BUDGETARY EDUCATIONAL INSTITUTION OF HIGHER EDUCATION M.I. PLATOV SOUTH-RUSSIAN STATE POLITECHNIC UNIVERSITY NPI</li><li>CHANGCHUN INSTITUTE OF TECHNOLOGY</li><li>VOLGOGRADSKIY GOSUDARSTVENNIY TEKHNICHESKIY UNIVERSITET</li><li>FEDERAL STATE-FUNDED EDUCATION INSTITUTION OF HIGHER PROFESSIONAL EDUCATION PERM NATIONAL RESEARCH POLYTECHNIC UNIVERSITY</li><li>KAZAN NATIONAL RESEARCH TECHNICAL UNIVERSITY NAMED AFTER A.N. TUPOLEV-KAI FEDERAL STATE BUDGET-FUNDED EDUCATIONAL INST HIGH PROF EDUC KNRTU<img title="China" class="flag cn" src="http://ec.europa.eu/programmes/valor/images/blank.png" style="" alt="" /> </li><li>LANZHOU UNIVERSITY OF TECHNOLOGY</li><li>OTTO-VON-GUERICKE-UNIVERSITAET MAGDEBURG</li><li>UNIVERSITA DEGLI STUDI DELL'AQUILA</li><li>VORONEZH STATE UNIVERSITY</li></ul>
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Finished projects

Title

Project manager

OEPI - Exploring and Monitoring Any Organisations Environmental Performance Indicators
Dr.Eng. Naoum Jamous, Dr.Eng. Gamal Kassem
Short description:
<p>The project &quot;Solution and Services Engineering for Measuring, Monitoring, and Management of Organizations Environmental Performance Indicators (OEPI)&quot; is an international research project that is sponsored by the European Commission. Eight partners, including universities and industrial partners, work together on this project, relying on different expert profiles. </p>
Additional partner(s):
Valtion teknillinen tutkimuskeskus, Telefonica Investigacion Y Desarrollo SA
Contributor:
Dr.Eng. Naoum Jamous, Dipl.-Wirt.-Inf. Frederik Kramer